Hyderabad-based sustainable footwear brand Neeman's has successfully raised $4 million (₹35.5 crore) in its Series B2 funding round. The investment was led by SNAM Solutions, a part of the diversified SNAM Group of Companies (known for Alloys and Abrasives).
The round also saw continued support from existing investors Anicut Capital, Enam Investments, and Sharrp Ventures (Harsh Mariwala Investment Office), signaling strong internal confidence in the brand's pivot from "online-only" to "omni-channel."
FounderStory Intelligence
From Merino Wool to Mass Market
Founded in 2017 by Taran Chhabra and Amar Preet Singh, Neeman's initially carved a niche by launching India's first Merino Wool shoes. They solved a specific problem: socks-free comfort in Indian weather.
However, to scale beyond a niche D2C brand, they needed to diversify. Today, Neeman's offers sneakers, slip-ons, and slippers made from recycled plastic bottles, cotton, and eco-friendly EVA.
The Omni-Channel Pivot
With the fresh ₹35.5 Cr capital, Neeman's is doubling down on offline retail. While digital customer acquisition costs (CAC) continue to rise, physical stores offer a way to build brand trust and allow customers to "feel" the product—crucial for the footwear category.
The company is eyeing a revenue closure of ~₹180 crore in FY26, with an ambitious target to hit a ₹500 crore top line within two years.
"Neeman's expects to close FY26 with ~180 crore in revenue and is targeting a ₹500 crore top line over the next two years."
FounderStory Takeaway
Neeman's journey mirrors the maturity of the Indian D2C sector. Brands that started online are now realizing that real scale lies in being everywhere—online marketplaces, brand websites, and high-street retail. The backing from traditional business houses like SNAM and Enam validates that sustainable fashion is moving from "trend" to "mainstream business."